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Alcohol Beverages

Lion is proud to manage Australia’s leading beer portfolio, including XXXX, Tooheys, Hahn, James Boag, James Squire and Little Creatures. While we’re best-known for our beers, we also have a range of popular cider brands including 5 Seeds, Kirin and James Squire Orchard Crush.


Lion offers an outstanding portfolio of Australian beers. Iconic trademarks like XXXX, Boags and Tooheys partner with newer, innovative takes on the category like Little Creatures, Hahn Super Dry and James Squire.


Born in the Sunshine State back in 1878, today the XXXX trademark can boast not only over 140 years of brewing excellence but also Queenslands and Australia’s number 1 beer in XXXX GOLD. Brewed at 3.5%, XXXX GOLD is the easy drinking beer that’s big on taste, and we think best matched with big blue skies, sun-drenched days and great mates! XXXX’s original big hit was XXXX Bitter – first brewed back in 1924 by William ‘Bill’ Leitner and today known as a big-hearted, full flavoured lager that stands tall and proud for Queensland. XXXX Summer Bright Lager rounds out the portfolio; a refreshing full strength, low carb beer that always looks on the bright side.


    Established by the Toohey brothers in 1869, Tooheys has been an integral part of NSW over 150 years. The Tooheys portfolio includes NSW #1 beer, Tooheys New- an easy drinking Australian lager, along with flavoursome Tooheys Old and clean & crisp Tooheys Extra Dry.


      Inspired by tales of legendary Australian outdoorsmen, IRON JACK is the story of a man who embraces the freedom and challenge of this hot, rugged country. He built his reputation on his conquests in the wild and by spinning a good yarn over a cold beer, while sharing a generous feast of his day’s catch. IRON JACK is brewed with our hot, rugged climate in mind. Give it a whiff and you’ll pick up a little bit of hop aroma – give it a gulp and you’ll see the bitterness has been kept low so you get maximum refreshment, to crush your thirst.


        Long before furphy meant tall stories, it meant water tanks made by the Furphy family of Shepparton. We couldn’t have built our Geelong brewery, or made this beer, without them. To pay our respects to the Furphy family’s services to Victorian refreshment, we thought it only fitting that we name this beer made with 100% Victorian hops and malt after them.


          Over three decades, Hahn has continually delivered new and forward thinking innovation and fresh ideas in beer, suited to modern lifestyles. Our range includes Hahn SuperDry - great tasting, low carb beer, Hahn SuperDry 3.5 - a premium mid-strength beer, and our newest innovation, Hahn Ultra Crisp - a completely gluten free beer, brewed from rice for an ultra crisp taste.

            James Boag

            James Boag understood that there’s nothing on earth quite like Tasmania’s natural purity. Which means there are no other beers quite like James Boag’s. The brand’s history stretches back to 1881, when on the banks of the Esk River in Launceston, James Boag and son established their tradition of brewing excellence.


              A West Australia Icon, Emu brands have been enjoyed by West Australians for over 150 years & still enjoy a loyal following in the state.

              • Emu Bitter
              • Emu Export
              • Emu Draft

                Swan Draught is proudly brewed for Western Australian tastes & has been since its first drop in 1857.

                • Swan Draught
                  West End Draught

                  For over 156 years, the West End Brewery has been a major player in the state of South Australia. This landmark brewery, along with our trademark brand West End Draught, has embedded itself into the cultural and economic heritage of South Australia.